Keyword: interactivity

4 results found.

Research Article
Platforms, multimedia, and AI-mediated engagement in institutional climate communication: Evidence from COP28 digital campaigns
Rania Abdallah, Farah Saboune
Online Journal of Communication and Media Technologies, 16(2), April 2026, e202630, https://doi.org/10.30935/ojcmt/18572
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Research Article
Media related determinants of online purchase intention of fashion clothing: Mediating role of consumer commitment
Ibrahim Gondah Male, Azizah Omar
Online Journal of Communication and Media Technologies, 16(1), January 2026, e202607, https://doi.org/10.30935/ojcmt/17867
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Research Article
Analyzing e-government agencies’ Twitter/X engagement: A case study of Nevada
Jungeun Victoria Song, Kendall Hartley, Christopher Stream, Jessica Word
Online Journal of Communication and Media Technologies, 14(4), October 2024, e202450, https://doi.org/10.30935/ojcmt/15015
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Research Article
Conceptualizing Interactivity on Social Media and Exploring the Effects of Interactivity on Consumers’ Engagement with Online Social-Interactions
Fei Qiao
Online Journal of Communication and Media Technologies, 9(3), July 2019, e201913, https://doi.org/10.29333/ojcmt/5781
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